Strategy & Analysis

“Plan your work and work your plan.” This often heard quote is extremely applicable in all digital marketing efforts.
We’re not talking about a long drawn out strategy exercise, we’re talking about a pragmatic and actionable marketing and website strategy.

We will help you evaluate everything from the perspective of your target market and then carefully plan out your work to focus on the activities that generate the greatest ROI (return on investment.)

Our engagements focus on developing a consumer-centric strategy for your website or marketing activity that is also highly pragmatic and full of “SMART” goals and objectives. If you aren’t familiar, SMART goals are defined as follows:

S – Specific
M – Measurable
A – Agreed
R – Realistic
T – Time-bound

Offerings


 
Website Diagnostic
Analyze your website and develop action items in 10 key categories.
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Marketing Roadmap
Create a view of prioritized marketing activities aligned to business goals.
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